Website Build Brief

Public Business Details

This information will appear on your website exactly as you enter it.

Business Name (as it should appear on site) *

Your Name *

Public Contact Email *

This is what customers will use to contact you. Can be different from your application email.

Public Phone Number *

Business Address *

Business Hours *

Enter hours for each day. Leave blank if closed.

DayOpensCloses

Monday

Tuesday

Wednesday

Thursday

Friday

Saturday

Sunday

Hours notes (optional)

Service Area *

Where do you serve customers? City, county, or region.

How do you prefer customers contact you? *

This drives the main call-to-action on your site.

Call usText usEmail usUse the contact form on the site

Social media profiles (optional)

Paste the full URL for any that apply. Leave blank if you don't have one.

Facebook

Instagram

Google Business Profile

Yelp

Do you have a domain name? *

Yes, I already own oneNo, and I'd like help getting oneNo, and a free subdomain is fine for now

Domain name (if you have one)

About Your Business

Business overview *

Example: "We're a family-owned plumbing company serving Fort Wayne and Allen County since 1994. We handle everything from leaky faucets to full remodels."

Your main services or products *

The 3 most important things you want customers to know *

Who is your ideal customer? (optional)

Are there jobs or customers that are NOT a good fit? (optional)

How would you describe your pricing? (optional)

Budget-friendly: known for being affordableMid-range: fair prices for quality workPremium: we charge more and the quality showsPrefer not to say

Site Goals

Design

Copy and Trust

This section is used to write your website content. The more you share, the better it will read.

Your business story *

Example: "I started this business after 15 years working for someone else. I wanted to do things right: show up on time, charge fair prices, and treat people like neighbors."

What makes you different from your competitors? *

Years in business (optional)

Licenses, certifications, or memberships worth mentioning (optional)

Customer testimonials or reviews you'd like to include (optional)

Questions customers commonly ask before hiring you (optional)

Writing tone *

Conversational: like talking to a neighborProfessional: clear and businesslikeConfident and direct: no fluff, just the factsWarm and community-focused

A sample of how you already write or talk about your business (optional)

Assets

How to send us your files

Upload your photos, logo, and any other materials to the Google Drive folder we shared with you in your approval email. Once uploaded, check the box below to confirm. Accepted formats: JPG, PNG, PDF. No file size limit.

I have uploaded my files to the shared Google Drive folder (or I have no files to upload right now).

What images can we use if you don't provide your own? *

Free stock photos are fine if neededPlease only use photos I provideAsk me before using anything I haven't provided

I confirm that any photos or images I upload are mine to use and I have the right to publish them on a website.

Timeline

Is there a date you need the site live by? (optional)

Approvals and Permissions

Who is authorized to request changes to this website? *

Change requests must come from one of these email addresses. This is how we verify a request is legitimate.

Who will give final sign-off before the site goes live? *

I confirm that the information I've provided is accurate to the best of my knowledge. I understand I'll review and approve the site before it goes live.I understand this is a simple informational website. It will not include e-commerce, booking systems, or customer login features.I understand that InkSynth will draft the initial website content using the information I provide, and I will have the opportunity to review, revise, and approve it before anything goes live.

We'll confirm receipt by email and be in touch with next steps.